I have been in e-commerce for over 20 years in various industries. Recently going back to school at Liberty University with a major in business, I learned some new techniques for a successful business and was anxious to put it to the test. While at Liberty I was looking for a product exactly like our SMC cable for personal use. I couldn’t believe no one made one that fit exactly what I wanted in a cable for connecting a Baofeng radio to electronic earmuffs. The idea seemed solid, and although I didn’t do much market research, I began developing the project with our manufacturing partners. With a few samples that were failures, we finally had what I felt was a winning product. It has been well-received by shooting enthusiasts, ham radio operators, and the tactical community.